Order & Scheduling Analytics
Explore the Orders analytics tab — order volume, lead time, delivery turnaround, and your busiest shoot days — and how it goes deeper than the Overview tab.
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The Orders tab in analytics breaks down how orders move through your business — from booking to shoot to delivery. It’s available on paid plans; see pricing for what’s included on yours.
Stat cards
Four numbers summarize the selected date range:
- Orders — orders booked (created) in the range, counted by their booking date.
- Completed — orders delivered in the range. This is anchored to the delivery date, not the order date, so it isn’t the same set of orders as “Orders” above — don’t read them as before-and-after of one another.
- Avg Lead Time — the average number of days between an order being created and its scheduled shoot date.
- Median Turnaround — the median number of days from a session ending to delivery. Spatiko uses the median here on purpose, so one unusually slow or fast order doesn’t skew the number.
Created vs. Completed
A grouped bar chart compares incoming order volume against completed order volume, period by period. If the gap between the two keeps growing, it’s a sign you’re booking faster than you’re delivering — worth a look before it becomes a backlog.
Busiest Days
A breakdown of shoot count by day of the week, Monday through Sunday. Use it to see which days carry the most sessions, so you can plan availability and staffing around your actual patterns rather than a guess. See calendar and availability for how to set up availability to match.
Booking Lead Time
Orders bucketed by how far in advance they were booked — same day, 1-2 days, 3-5 days, 6-7 days, 1-2 weeks, or 2+ weeks — based on the time between order creation and the first scheduled session. This shows whether clients are booking you last-minute or planning ahead.
Delivery Turnaround
Orders bucketed by how long delivery took — same day, 1 day, 2-3 days, 4-7 days, 1-2 weeks, or 2+ weeks — measuring the days between the last session ending and delivery. (These buckets are grouped a little differently from the lead-time ones above.) This tells you how consistently you’re hitting your delivery windows across all your orders, not just on average.
How this differs from Overview
The free Overview tab shows a summary version of some of this — Active Pipeline and Order Volume — but only at a glance. The Orders tab adds the day-of-week breakdown in filterable detail, plus the lead time and turnaround distributions, which the Overview tab doesn’t have at all.
Related
- Managing shoots — scheduling and rescheduling sessions
- Sending a delivery — what starts the turnaround clock
- Order lifecycle — how orders move through stages